MERCK Digital Strategy
Up until then nobody the thyroid was a forgotten subject
What did we do?
“After analyzing all the data provided, we came to the conclusion that there is an important necessity of information and the online channel is the perfect way to get it.”
José LlinaresHead of Strategy and Partner at Habitant
Conceptualization and design
The results of the platform questionnaire could be downloaded and printed, to be shown to a specialist and to request a medical validation test.