Managing partner director general

Fernando M. Corbalán

Fernando Martínez-Corbalán holds a degree in advertising and public relations from the Complutense University in Madrid. He studied abroad at the University of Utrecht (Netherlands) and pursued a masters degree at NYU (New York University).
 
His career began in 1994 at Tiempo/BBDO Madrid. In 1995 he worked at BBDO Dusseldorf as an international coordinator for Wella. He then moved to BBDO Madrid as director of accounts for Wella and Airtel until 1999.
 
In 1999 he joined in the Group Delvico/Bates. First as director of customer services at Digital Bates, winning the Digital Grand Prize at the Festival of the Sun in 2000. The agency would eventually integrate with 141Worldwide and later with Delvico developing 360° strategies for cliets such as BAT, Pernod Ricard, Schweppes, and Mahou.
 
In 2006, Fernando went to JWT where he was general subdirector and Head Of Digital, integrating 360º philosophy to the management of clients. He led the international account of Corona beer and managed other clients such as as Freixenet, Nestle, Johnson & Johnson, at both local and international levels.
 
Languages: Spanish, English and German